Marketing - Facts, Figures, Brand Guidelines & Research
2007 -TV
- 62.8 million global TV viewers (1st in WRC)
- 816 million global TV viewers watched WRC in 2007
- Broadcast in more than 180 countries
Spectators
- 254,000 spectators
- €48 million economic benefit
Marshals & Volunteers
- 3000 marshals
- 84,000 hours
-
€726,000 value to the economy
2009
- Jan 29th – Feb 1st
- 1st round of WRC 2009 (Replacing Monte Carlo Rally)
- Sponsored by Fáilte Ireland and the Department of Culture, Arts and Leisure (DCAL)
-
Licenced by Motorsport Ireland and organised with the assistance of the ANICC and Motorsport Ireland affiliated clubs
Marketing Awards
- 2008: PRII Excellence in Public Relations Award winners (Media Relations)
- 2006: HSMAI Best Festival or Sporting Event Marketing Award winners
- 2005: PRII Excellence in Public Relations Award runners-up (Consumer PR)
2009 Brand Guidelines
Research
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